Frequently Asked Questions

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What is the Loyalty Association?
The Loyalty Association is a body representing UK Loyalty websites who are dedicated to improving the standard of service provided by the loyalty website industry and promoting reliability and quality with a seal of approval where certain criteria have been met.

How does the Loyalty Association make its decisions?
The Executive Committee of the Loyalty Association meets regularly to discuss the business of the Loyalty Association, review new member applications and pass decisions for the attention of Loyalty Association members.

Who can join the Loyalty Association?
Anyone with a direct interest in the loyalty website industry and online affiliate marketing are invited to join the association notwithstanding they can successfully satisfy the criteria for membership.

What are the criteria for joining the Loyalty Association?
Please visit the following links for further details, members or code of conduct.

How can I become a member of the Loyalty Association?
Please complete the application form available in the members section and send this via email to info@onlineloyalty.net

What role do the affiliate networks and other interested bodies play within the Loyalty Association?
The affiliate network industry plays a critical role in managing the relationship between loyalty websites and advertisers and as such is best placed to bring matters of interest from both loyalty website and advertiser to the attention of the loyalty association.

What protection does the Loyalty Association offer to Advertisers?
Please read the code of conduct for further detail on protection offered to advertisers.

What protection does the Loyalty Association offer to Consumers?
Please read the code of conduct for further detail on protection offered to consumers.

How is the Loyalty Association funded?
The Loyalty Association is funded solely through membership fees and sponsorship. Funds raised are used to pay directly for all associated administration and marketing costs.

What does it cost to join the Loyalty Association?
Up to 30 June 2008, membership costs £100 per month (part or full), e.g. a company joining during March 2008 would pay £400, giving them membership up to 30 June. Ongoing membership fees post June 2008 will be decided by the Association members, once future activities and associated costs have been determined.

How do I contact the Loyalty Association?
All enquiries should initially be raised via the loyalty association website http://www.onlineloyalty.net

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